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In 2014, three engineering Ph.D.s from Google started BorderX Lab with one mission – make it easy and efficient for shoppers worldwide to buy authentic products at a fair price.
BorderX Lab has developed innovative AI technology for a seamless cross-border shopping experience. We also assembled a team of in-house influencers to build brands and generate demand.
Today, BorderX Lab is a global leader in cross-border e-commerce. Our company has over 150 employees in the US and China and over 50 happy merchant partners across the US and Europe. We partner with top venture capital firms in the US and China.
Dec 2 million downloads
Aug 1 million downloads
Jun BorderX Lab is named Finalist for New Publisher of the Year by Rakuten Marketing and had the highest GMV among all competitors
May Saks 5th Avenue launches on Beyond's marketplace
Feb China headquarters opens in Shanghai
Feb Macy's launches on Beyond's marketplace
Apr Bloomingdales launches on Beyond's marketplace
Apr First order made on Beyond and shipped from NYC to Shanghai
Jan The APP is renamed 别样（Beyond）
Jan 5th Avenue App reaches 100K product items after one month of operation
Dec 5th Avenue App is live!
Sep BorderX Lab Inc. is officially incorporated
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